Engines blared, the sun pounded, and the people were…umm…lively. In short, Motorcycle Week at Laconia was awesome. We rode the TomTom RIDER on our TomTom-branded Suzuki into town and really didn’t want to leave.

Hundreds of bike enthusiasts came by our two locations – under the Suzuki tent and at the FunSpot (which lived up to its name) – and tried out the first TomTom navigation device designed specifically for motorcycles. Most exciting for us was the cross-section of people we got to meet. From the Harley diehards to sport bike fans, the idea of easy-to-use, easy-to-see, easy-to-hear GPS on a bike piqued the interest of them all.

Many thanks to all who stopped by to check out the RIDER. It was great to meet all of you.

Couldn’t make it to New Hampshire? Next up, we show off the RIDER on the West Coast at the Red Bull U.S. Grand Prix MotoGP event at the Mazda Raceway Laguna Seca in Salinas, CA, from July 21-23.

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